BI
Buying Is Hard
Indexing
Sifting through hundreds of thousands of hours of indexed videos
Buying Is Hard
Sifting through hundreds of thousands of hours of indexed videos
Buying Is Hard
Arcmira media summary
Explore podcasts, interviews & explainers on Buying is hard — 1 indexed from How to Web, updated Apr 2025.
I want to turn it around and I want to look at it from the customer's point of view and I'm going to say something that is maybe a little bit controversial and that is that I think buying is hard.
Arcmira tracks 1 indexed media appearances or mentions for Buying is hard, tied to source videos, channels, and transcript-derived context.
Arcmira uses indexed YouTube videos and transcripts. Representative source evidence on this page includes "Sales Pitch with April Dunford: How to Craft a Story that Wins @ How to Web Conference" with transcript-derived context and links when available.
Buying is hard is connected to Salesforce, SAP, CMS in Arcmira's media graph.
1
Mentions
197
Views
The trendline is visible, but the dated evidence behind Buying is hard is in the premium layer.
“I want to turn it around and I want to look at it from the customer's point of view and I'm going to say something that is maybe a little bit controversial and that is that I think buying is hard.”